The “Because we do things we’re not built for” campaign for Voltaren, created by Saatchi & Saatchi Switzerland, was launched in April 2011.
Voltaren, medical name diclofenac, is a non-steroidal anti-inflammatory drug (NSAID). It works by lowering reducing substances in the body, which trigger pain and inflammation during osteoarthritis, ankylosing spondylitis or rheumatoid arthritis.
About the advert
Advertiser: Novartis International AG
Agency: Saatchi & Saatchi Switzerland
Creative Director: Leon Jacobs
Art Director: Daniela Nedelschi
Copywriter: Daniel Lunn
To read more about the advert, visit:
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